Super Bowl II

1968 Bay Area Read and Seen

  • The movie Bullitt featured Steve McQueen as an all-guts, no-glory San Francisco cop searching for the underworld kingpin who killed the witness in his protection.
  • Chronicle Books was founded
  • KBHK-TV (now KBCW) first signed on the air

1968 Bay Area Music Moments

  • “(Sittin’ on) The Dock of the Bay” by Otis Redding, written while he stayed in a houseboat in Sausalito, continues to top the charts
  • “Dance to the Music” by San Francisco’s Sly and the Family Stone breaks into the Billboard Top 10, creating the new “psychedelic soul” sound that was adopted by R&B and soul bands such as the Temptations and the Four Tops
  • The Grateful Dead leave Haight-Ashbury neighborhood of San Francisco, the epicenter of the Summer of Love, with a farewell tour before relocating to Marin County 

BAY AREA GOLDEN MOMENT – Robert Noyce and Gordon Moore co-founded Intel.  Dozens of technology companies stemmed from Shockley Semiconductor, Fairchild Semiconductor and Intel corporation, companies where Noyce and Moore left their unique and indelible mark. As a technologist, Noyce was the co-inventor of the integrated circuit and held numerous patents. A PhD in chemistry, Moore is the author of Moore’s Law, which forecasted the pace of silicon technology.

“Optimism is an essential ingredient of innovation. How else can the individual welcome change over security, adventure over staying in safe places?” – Robert Noyce

Learn more of Intel’s history and its contributions to the semiconductor industry, and visit Intel’s Museum in Santa Clara.